British supermodel, Kate Moss, has a new role for her resume. The iconic face of the ’90s is now the Creative Director of Diet Coke. To celebrate the 40th anniversary of the beverage, she will work on various projects, including a collection, advertising campaign, and event. She is not the first fashion darling to work with the Coca-Cola company. Previously, Karl Lagerfeld, Marc Jacobs, and Jean Paul Gaultier were the Creative Directors for Diet Coke.
Kate Moss said she is “thrilled to join the Diet Coke family.” Moreover, she shared: “I love the past collaborations they’ve done with such incredible names in fashion.” Michael Willeke, Integrated Experience Director Europe for Coca-Cola, said they are ‘honored’ to have Moss “continuing Diet Coke’s rich history.”